Sparks City Council Meeting 6/24/2013 2:00:00 PM

    Monday, June 24, 2013 2:00 PM
    City Council Chambers, Legislative Building, 745 Fourth St, Sparks, NV

Consent Items: 5.2

Title: Consideration and possible approval of allocating: $20,000 to World Sports & Marketing for the 2013 Tige MyWake Global Challenge, paid from the Tourism & Marketing Fund
Petitioner/Presenter: Cyndi Boggan/Cyndi Boggan
Recommendation: That Council approves the funding allocations as listed within.
Financial Impact: $20,000.00 Funding is available in the Tourism and Marketing Fund.
Total Costs: $20,000.00
Fund: Tourism and Marketing Fund    Account: 603212
Program: Tourism & Marketing Program (050120)
Amount: $20,000.00    Budget Status: Budget Exists
Business Impact (Per NRS 237):
    
A Business Impact Statement is not required. This is a rule but does not impose a direct and significant economic burden on a business, or directly restrict the formation, operation or exemption of a business.
Agenda Item Brief: Funding allocations for 2013 special events


Background: The City of Sparks receives an annual allocation of room tax revenues from the Reno Sparks Convention & Visitors Authority which can only be used for the marketing and promotion of tourism in the City of Sparks and the operation and maintenance of capital improvements within redevelopment areas of the city. Each year, the Tourism & Marketing Committee solicits funding applications from the sponsors of the special events which take place in Sparks and recommends funding allocations to help pay for the cost of the events. Historically, the committee has recommended that the funds be made available to event sponsors 45 days in advance. At their May 24, 2013 meeting, the TourMark committee reviewed a request for the 2013 special event season with the event sponsor, and approved a funding request as noted below: World Sports & Marketing, Tige MyWake Global Challenge $20,000.00 (A three month worldwide online Pro-Am video contest culminating in a live event in Sparks, NV)

Analysis:

Alternatives:

Recommended Motion: I move to approve the funding allocation for World Sports & Marketing, Tige MyWake Global Challenge for $20,000 for the 2013 special events season.

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